A 2016 survey using 1,000 Americans who purchase meat, eggs or dairy products revealed that misleading advertising by the agriculture industry and stores has succeeded in fooling consumers.
65% of consumers believe “free-range” means animals spend most of their time in pasture. In reality, a legal definition of “free range” does not exist. Farmers do not need to prove that animals have access outdoors.
63% believe that “cage free” means the animals have access outdoors when it simply means they are not raised in cages, these animals are stuffed into warehouses.
60% think “humane” means animals have a better than average life. In fact, the “humane” label is meaningless, as a legal definition does not exist.
46% believe “USDA organic” means that animals spend most of their time outdoors. However, regulations do not specify the length of time required to give animals access to the outdoors, or the size or quality of the outdoor space.
46% believe that “natural” means animals have a better quality of life. However, “natural” only refers to how meat is processed and is unrelated to the treatment of the animals.
Companies use the “humane myth” in order to make consumers feel good about buying their products. Many have been exposed by animal rights groups that have conducted investigations at their facilities.
56 billion land animals are slaughtered each year. All these animals – even those raised in the best of conditions – are treated as commodities, not as individuals with a desire to live freely in peace. If the animal agriculture industry and the retail stores who sell their products truly cared about the humane treatment of animals, then they wouldn’t sell them. After all, killing someone who wants to live is inherently inhumane.
With hundreds of cruelty-free, plant-based alternatives to meat, fish, dairy and egg products, making the switch to an animal-free diet has never been easier.
@Regrann from @fairyanimals.vegan - @Regrann from @vegan.in.pr - @Regrann from @earthlove777 - Rp @greenpea___: "Deceptive Advertising by Animal Industry